New website for BeautyPrep

I’ve just finished a website for BeautyPrep.com.au As you can see the site is simple. It uses custom images to create a consistent and personal look. We included a video on the homepage. The research shows a video on your homepage can increase conversion by 80%, that’s a huge figure. We included Sonia in the […]

A close look at a Facebook Ads Campaign

I recently decided todo some advertising on Facebook to try and book a few weddings over my normally quiet summer period. In this article I do some Facebook advertising analysis to see how well it has worked. The Ad My ad was a simple video, but a video very much targeted at a specific audience. I […]

Video content marketing gets great results as this example shows

Mike Spurling from Mitcham Marine who used video content marketing on their website

We all know video content marketing is supposed to improve engagement and trust. When I created the Mitcham Marine website we created an introduction video, the effect this had on conversions was extraordinary. Why did it work so well? Look at it from a potential customers point of view. If they have found you via […]